Social Media Strategy Case Study

Client: Open Education
Scope: Social media strategy, creative direction, content design

Open Education, a global leader in online English learning, partnered with us to develop a social media strategy that reflected their mission to empower learners everywhere. We delivered a bold creative transformation using 3D visuals and dynamic typography that captured their approachable and inspiring brand personality.

The impact was immediate: engagement rose, brand recognition strengthened and a consistent content calendar aligned seamlessly with their communication goals. From organic posts to targeted campaigns, every asset was designed to educate, motivate and position Open Education as a trusted name in language learning.

Through this refreshed social media presence, Open Education not only shared their mission but brought it to life, sparking motivation, connection and confidence among thousands of learners worldwide.

Boost Return on Investment

Open Education's social media transformation resulted in a 240% engagement surge, leading to increased lead generation and student inquiries. The 180% follower growth expanded their qualified prospect pool without extra advertising spend, representing cost savings compared to traditional paid methods.

Next U: Multi-Project Design Services

Optimizing Content for Brazilian Market Growth

Developed Portuguese social media assets for Next U's expansion into Brazil, addressing cultural nuances and set high educational standards for audience in social media.

Align Next U's core message with the Brazilian job market while adapting its messaging about learning future job skills. Every visual piece mirrored local language fun reference and cultural connection while upholding the brand's focus on accessible education.

This work supported Next U's mission of delivering technical digital skills across Latin America, Building the foundational elements for their presence in Brazil.

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